We recently sat down with the team at Pateplay for an exclusive Q&A session to discuss their recent growth, popular games, new releases, and vision for the future of iGaming.
Mark: For anyone new to your studio, can you give us a brief background on how the company started and what sets your team apart in the industry?
Pateplay was founded in 2022 by pioneers in the iGaming industry who shared a vision to revolutionise the online gaming experience. From day one, our mission has been to create innovative, high-quality casino games that bring fresh excitement to players around the world. What truly sets Pateplay apart is our team’s deep passion, combining years of experience in game development, blockchain technology, and player engagement. We have a player-first approach, focusing on fairness, transparency, and immersive gameplay. This commitment to innovation and quality allows us to stand out in the competitive iGaming market and consistently deliver games that resonate with today’s modern players.
Mark: You’ve grown steadily in recent years — which markets are you currently focused on, and where do you see the biggest expansion opportunities next?
In recent years, we’ve seen steady growth that has set a strong foundation for expanding into new markets. Our main focus is on strengthening our presence in North America, especially in the U.S., with New Jersey as a key hub, alongside Michigan and Pennsylvania, as well as Ontario in Canada. At the same time, we’re targeting significant growth opportunities across Europe, particularly in Spain, Belgium, the Netherlands, and Denmark. By adapting to each market, we’re confident in driving continued expansion and long-term success.
Mark: What is your most popular game to date, and why do you think it resonated so strongly with players compared to other releases?
We have many popular games at this point: Pure Ecstasy and the newest release, Quack Squad. Pure Ecstasy is a classic slot game with a simple layout and a classic vibe. The game includes several bonus features that can boost winnings. The Wild symbol helps complete winning combinations, while three Scatters trigger the “Lucky Pure” bonus, awarding a multiplier of up to x100 of the total bet. There is also a Jackpot Game with four mystery jackpot levels. After any win, players can use the Gamble feature to try doubling their payout, though a wrong guess loses the entire win.
While Quack Squad sets a new benchmark for entertainment in slots by transforming every spin into a bold, character-driven adventure. Instead of blending into the background with generic themes or predictable gameplay, it builds a vibrant world where fearless ducks lead the action, surprising players with humour, personality, and thrill. Designed with player comfort in mind, Quack Squad offers a user-friendly interface, Autoplay and Turbo Spin, Buy Bonus, and Activate Big Wheel Toggle.
Quack Squad proves innovation is most powerful when it feels natural and exciting for players. This product introduces fresh gameplay concepts that enhance engagement without complicating the experience.
Mark: Tell us about your latest release — what was the creative vision behind it, and which features do you feel players are responding to the most?
Jade Dancer is finally here, and our artists and developers couldn’t be happier to share what they’ve been crafting for the past few months. This release marks an exciting first for us: the stunning Asian-inspired, Chinese-themed experience that brings a fresh new atmosphere to our portfolio. Packed with engaging features like Symbol Count, Scatter, Multiplier, Free Spins, Cascading Wins, and Double Chance, Jade Dancer is designed to keep players excited from the very first spin.
Mark: Can you share some insight into your newest upcoming release? What makes this title the one your team is most excited about?
Puppy Squad is a slot game we’re genuinely excited about, a charming, puppy-themed adventure that blends classic slot mechanics with a playful, feel-good atmosphere. Packed with adorable characters and bright, engaging visuals, the game stays familiar to traditional slot fans while adding a fresh dose of personality.
Designed to be easy to pick up and fun to explore, Puppy Squad focuses on smooth gameplay, entertaining features, and lighthearted moments that make every spin enjoyable. Whether players love classic-style slots or simply can’t resist cute pups, this title delivers a warm, cheerful experience that stands out in any game portfolio.
Mark: Gameplay mechanics are constantly evolving. What philosophies guide your approach to designing new features, volatility profiles, and bonus structures?
When developing new gameplay mechanics, our philosophy is always customer-first. We rely heavily on market insights, player behaviour data, and competitive analysis to understand what different audiences truly value. Because players have diverse preferences – some seek steady, low-volatility play, while others chase high-risk, high-reward excitement – we focus on designing flexible features, balanced volatility profiles, and engaging bonus structures that can satisfy a wide spectrum of player types. Our goal is to deliver mechanics that feel fresh and innovative, but always grounded in what players actually enjoy.
Mark: Your art style and themes play a huge role in player engagement. How do you approach visual and audio design when starting a new project?
At Pateplay, our approach to visual and audio design begins long before production starts. Every project begins with a clear emotional direction – what we want players to feel the moment they enter the game. From there, we develop a visual identity that blends recognisable slot aesthetics with fresh thematic elements, ensuring each title has its own personality. We pay close attention to colour psychology, character design, and symbol clarity, ensuring visuals remain both engaging and instantly readable during fast-paced gameplay. Audio is treated with the same level of care: sound effects and music are crafted to amplify tension, reward moments, and overall immersion without overwhelming the player. Throughout development, we test these elements with internal teams and player insights to refine the mood, pacing, and atmosphere. The result is a cohesive experience where art, motion, and sound work together to pull players into the world we’re creating.
Mark: How does player feedback influence your development process? Are there any features or ideas that came directly from community insights?
Player feedback is a core driver of our development process at Pateplay. We actively monitor community discussions, in-game behaviour, partner feedback, and market trends to understand what players truly want. Many of our feature refinements – such as more dynamic bonus triggers, clearer volatility indicators, and enhanced mobile responsiveness – came directly from player insights. In several cases, ideas like expanding jackpot tiers or introducing more intuitive gamble mechanics were shaped by recurring requests from our community. By treating players as co-creators rather than passive users, we ensure that every new release reflects real preferences and delivers an experience that feels meaningful and engaging.
Mark: With so much competition in the slot market, how do you ensure your games stand out both in casinos and with streamers like us?
Pateplay stands out in an extremely competitive slot market by combining modern game design with a deep understanding of what both casinos and streamers need to engage players. Our portfolio offers a balance of classic slots and contemporary features, creating games that are familiar yet full of exciting mechanics. Many of our titles include multi-tier jackpots, dynamic bonus triggers, mystery-cash rewards, and gamble options, giving players plenty of moments of suspense and unpredictability elements that perform well. We also design with different player types in mind, offering a wide range of volatility levels so that both casual players who prefer steady wins and high-risk players who chase big hits can find something that fits their style. Our games are built using modern technology, ensuring smooth performance across desktop and mobile. Our distribution through major operators and aggregators gives us strong visibility in online casinos worldwide. All of this makes Pateplay a natural fit for streamers: our games are accessible, visually dynamic, and filled with features that create shareable, high-energy moments that keep audiences entertained.
Mark: Looking ahead, what can players expect from your studio in 2026 and beyond — whether it’s new mechanics, partnerships, or expansion into additional regulated markets?
Looking ahead to 2026 and beyond, players can expect our studio to continue pushing the boundaries of innovation with exciting new game mechanics designed to create more immersive and personalised experiences. We are exploring the integration of adaptive gameplay features, as well as formats that blend skill-based challenges with traditional casino elements. Our commitment to expanding and diversifying our game portfolio means players will see fresh themes and engaging storylines. On the partnership front, we plan to deepen collaborations with leading operators and technology providers to deliver cutting-edge content to an even broader audience. Additionally, we are focused on expanding into newly regulated markets worldwide, ensuring full compliance and localisation while maintaining the highest standards of responsible gaming. Above all, fostering strong player communities and delivering engaging social features will remain central to our mission as we continue to listen and adapt to player feedback to shape the future of our games.
