Maya: Hi! Thanks for taking the time to talk to us today. For those that might be unfamiliar, could you tell us a little bit about 7Rings Gaming?
Andrii: Thank you for your questions and interest! So, 7Rings Gaming — we have been on the market since the end of 2025, and during this time we have built a portfolio of 25 games, entered into partnerships with 450+ clients and even with some of the biggest names in the industry such as: EveryMatrix, SoftSwiss, Hub88, Stake and others.
And we have assembled an in-game ecosystem, which, frankly, is still a rarity in this industry.
There’s a lot to unpack there, but at the core, we’re a team with a strong mobile gaming background, and that’s shaped pretty much everything we’ve built since.
Maya: What would you say makes 7Rings Gaming stand out from the crowd?
Andrii: Among the basics, I’d point to two things. First – we don’t just chase trends. A lot of studios grab whatever’s working right now and reskin it. We’d rather start from the theme and build mechanics that actually fit it.
Train to Hell is a good example – every train on the reels is a different size, so the layout genuinely shifts spin to spin, and on top of that you’ve got the Devil’s Wheel of Fortune, where you can either lock in a safe bonus or gamble for something bigger. It’s not one flashy feature bolted on, it’s a few systems working together around the theme.
Necro Party’s similar in spirit but different in execution – the Pentagram locks a Wild in place, and every time it lands again, the multiplier just keeps climbing, no cap. It’s a simple idea, but it changes how a Bonus Game actually feels to play through, rather than just resolving in one hit.
Second – we didn’t just build games, we built a world around them. Our Leaderboard runs live: what’s Most Popular right now, which games are running Hot or Cold, the biggest wins from the week, replays you can actually watch. Players move between our games without ever going back to the lobby.
We understand the player’s behavior and give him what he wants to see! And our entire portfolio forms a wide variety of games for every taste: if you want risky actions – open Train to Hell. If you want to slowly go to big wins – try Magic Boost.
Anyone will find what they need in our portfolio.
Maya: What are a few games you’d recommend a new player to try first?
Andrii: I’d start with Necro Party – it’s medium volatility, so it’s approachable, but the Pentagram feature gives it real depth once you’re in the Bonus Game. A good entry point, and with great soundtracks too!
Then Train to Hell, if you want something with teeth. High volatility, a dynamic reel layout where literally every spin looks different, and the Devil’s Wheel of Fortune gives you a genuine risk-it-or-bank-it moment. Not for the faint-hearted.
And Bar of Fate – it’s got the Gamble Feature and Mega Slot combo, where tokens stack into one big payout instead of a bunch of small ones. Different rhythm entirely, good if someone wants variety after the first two.
Maya: You’re releasing new titles at a serious pace – what’s the secret to keeping that up without sacrificing quality?
Andrii: We’ve got a system that works — but more than that, we’ve got a team that puts everything into it.
We’re 45+ people now, across art, math, sound, mechanics, and every single one of them is working on games in parallel, not queued up one behind the other. It’s a genuinely professional group — people who care about the craft, who show up for each other, and who actually want to get it right, not just get it done.
But the real secret is knowing what NOT to deliver. Ideas get killed early if they don’t actually change how someone plays. A mechanic’s got to earn its spot before it goes anywhere near production. We’d rather release 2-3 strong games a month than five forgettable ones.
Maya: Talk us through the live leaderboard a little more – how does it work, and what’s the benefit for players?
Andrii: There’s four parts to it right now:
- Most Popular shows what’s actually being played at that moment
- Hot & Cold tracks recent RTP performance – if a game’s been paying out more than usual lately, it shows as hot
- Top Winners is the biggest wins over the past week
- Winners is the same but the last ten minutes – both with the exact multiplier and a replay you can click into
As for what it actually does to player behaviour, I’ll hand it over to Mykola Nikulin, representing our Account Management Team:
“What I can add is the impact we’re already seeing on the ground – for some of our top partners, over 20% of total bets are now driven by this engagement ecosystem. That’s not a vanity metric, that’s a measurable behavioural impact, and it’s still early days for us.”
Maya: You’ve also built in-game navigation that lets players move between titles without leaving the ecosystem – what was the thinking behind that?
Andrii: The thinking was pretty simple, actually. Every time players have to back out to a lobby, you risk losing them – maybe they close the tab, maybe they get distracted, maybe the lobby’s just cluttered and they can’t find their way back in. So we asked: what if that step just didn’t exist?
Now players finish a session on one game, see something interesting happening on another via the Leaderboard, and they’re just… there. Without unnecessary actions.
It’s a small thing, but it changes session length in a real way.
Maya: Beyond the leaderboard and that navigation, what other features would you say keep players engaged and coming back?
Andrii: I’d point to the mechanics themselves – take Dead Gun, for example, which is releasing soon. Its Revolver mechanic moves across the reels each spin and stacks multipliers as it goes. Or Mayan Apocalypto, where the Wilds actually relocate across the grid before every spin in the Bonus Game, and the Maya Wheel drops a multiplier onto whatever combination lands.
But beyond individual mechanics, it’s really the comprehensive approach that keeps players around.
This is the visual style of our games, the musical accompaniment, the stories embedded in the game, support for over 20 languages, and, of course, cooperation with partners who work only with suppliers they trust – SoftSwiss, Hub88, EveryMatrix, Stake, Shuffle and others. All of this has the same weight as any individual feature.
Maya: Can you tease anything that’s coming from 7Rings Gaming later this year?
Andrii: We have many game releases ahead of us, for example, Dead Gun drops August 20th – Wild West theme, stacking Revolver multipliers, a Drum mechanic that chains through the Bonus Game. One of the more ambitious things we’ve built.
As for global projects, during the 3rd quarter we will announce new features for our partners – challenges, – which every player will be able to join and compete for a reward. And of course, that’s not all, but we won’t reveal all the cards – details later!
Beyond the games themselves, we’re pushing the ecosystem further – more personalization, deeper cross-game features, some new modules we’re not ready to name yet. It’s going to be a busy end of the year.
About 7Rings Gaming
Founded in 2025 and based in Cyprus, 7Rings Gaming wasted no time making an impact, going live on Stake before scaling to 450+ operators worldwide via aggregators like SoftSwiss, EveryMatrix, and Hub88.
The studio sticks to arcade-style games and video slots, with 20+ titles live including Crazy Shark and Mouse Ananza, backed by a quality-over-quantity release schedule and engaging social features like leaderboards.
Find out more about 7Rings Gaming on their dedicated provider page, which includes all of our published slot reviews and FAQs.
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